Sales Performance

How to: Create your positioning statement and USP

Positioning statements are a short statement (typically 10 seconds or less) intended to capture the attention of potential customers and prompt further discussion.  Often referred to as your ‘elevator pitch’ or ‘BBQ pitch’ they are ideal to use at networking events where you only have a brief opportunity to create a first impression that motivates people [...]

By |2020-03-30T10:02:19+01:00May 21st, 2020|Categories: Personal Development, Sales People, Sales Performance|

Why would you hire a salesperson who isn’t motivated by money?

Pretty much every sales position offers a level of remuneration as an incentive to achieve sales targets. Isn’t that what most people are motivated by, particularly in a working environment? However, if that were true, wouldn’t all of our businesses be going from strength-to-strength – the scenario being that if someone achieves, they receive money, and [...]

By |2020-03-30T09:51:33+01:00May 4th, 2020|Categories: Sales People, Sales Performance, Sales Targets|

6 things that should always come before corporate sales training

When it comes to improving sales performance, investing in sales training tends to be the first port of call – but it should actually be one of the last stops on your journey. Sales training is only effective if you have the right strategic framework in place before you start the course. If your staff undertake training without undergoing [...]

By |2020-03-30T09:25:10+01:00April 6th, 2020|Categories: Sales People, Sales Performance, Sales Training|

Forget talent and charisma: consistency is the key to sales success

The ‘successful salesperson stereotype’ is widely recognised throughout the sales community and society at large.  It's an image of someone confident, charismatic and quick-witted with a brilliant smile, and an approachable manner. Sure, these qualities make for an excellent salesperson – especially if you throw a positive mindset into the mix. However, if this person lacks [...]

By |2020-03-16T13:32:13+00:00March 23rd, 2020|Categories: Sales People, Sales Performance, Sales Process|

Why you want a challenger on your sales team to increase gross profit

Why challenger salespeople are important Some may see it as being competitive, and some might think of it as a form of aggressive behaviour. But when it comes to sales, there is no doubt that the challenger is someone you want to have on your team. Why? Let us explain. A survey of 6,000 sales reps [...]

By |2020-01-13T16:07:18+00:00February 3rd, 2020|Categories: Sales People, Sales Performance, Sales Recruitment|

Your sales plan: your roadmap to sales success

After completing a sales analysis, you should have a good understanding of what’s working and not working for your sales team and your business at large. It’s now time to strategically hone-in on the weak points and create a plan to develop these areas—and set your growth targets. This is your sales plan; it’s one part [...]

By |2020-01-13T15:25:26+00:00January 20th, 2020|Categories: Sales, Sales People, Sales Performance, Sales Targets, Sales Training|

Our secret recipe for a triumphant sales team

We help businesses create triumphant sales teams – and we’re willing to share our secret recipe for success with you. Our recipe is simple yet effective: we put the science into selling. Some businesses rely on luck, intuition and good faith. Others rely on hard work, long hours and hoping for the best. We rely on science [...]

By |2019-01-16T17:20:40+00:00December 17th, 2019|Categories: Sales, Sales People, Sales Performance|

Santa CEO – Ventas Christmas Ad [Video]

Santa, CEO - The Ventas Christmas Ad You know how it’s not really Christmas until you see the Coca-Cola truck advert? Well, we’re hoping that feeling will soon become synonymous with the Ventas Christmas Ad - yes, that’s right, the same one we showed you last year. This year we did a perfectly cheery new Christmas [...]

Five problems caused by a lack of sales systems

Consistent, ongoing success in sales is rarely thanks to luck. Most of the time, it’s thanks to robust sales systems. When you have formal systems in place to support your sales reps – such as a sales process – you are more likely to achieve predictable, steady revenue growth. When these systems are lacking, the opposite is often true. [...]

By |2019-01-16T17:21:03+00:00November 5th, 2019|Categories: Sales, Sales Performance, Sales Process|

How can you beat the dominant competitor in your industry?

In this guest post, Paul O’Donohue, CEO & Founder of Sales Star, uses England's win over the All Blacks to highlight just how important it is to have a game-plan or strategy in business as well as sport.    England beat the mighty All Blacks in the Rugby World Cup. Right from the get-go the [...]

By |2019-10-28T10:53:18+00:00October 28th, 2019|Categories: Personal Development, Sales Leadership, Sales Performance, Sales Process|

Free Stuff!

The 9-step Pathway to Transformational Sales Results

The 9-step Pathway to Transformational Sales Results

10 Steps to a Successful Sales Recruitment Process

10 Steps to a Successful Sales Recruitment Process

6 Strategies to Make Sales Training Stick

Six Strategies to Make Sales Training Stick

The Sales Coaching Handbook

The Sales Coaching Handbook