About Us
Become Fluent in Sales
Ventas is an award-winning team of experienced sales people, business people, trainers and managers who are passionate about the profession of selling and raising the performance and results of sales organisations.
Real people. Real experience. Real results.
We work with growth-oriented CEOs and executive sales leaders seeking tailored solutions to meet their specific needs. Those who are change-minded and willing to invest in their sales organisation in order to reach peak performance.
Combining sales specific research and proven best practices, we will provide you with a clear path to achieve your sales and business goals.
Our clients typically increase their sales by 35% within 12 months
of working with us
Our Partners & Tools
We partner with renowned organisations that provide world-class, sales specific assessment tools to help our clients grow revenue.
Put the science into selling
A holistic approach to sales development using research-backed methodologies for measurable results.
Understand & Improve Your Salespeople
OMG’s assessment tools are used by more than 11,000 companies & on 1m salespeople.
DRIVE WINNING BEHAVIORS
A complete sales effectiveness platform that enables you to develop a milestone-based, informative & actionable sales process & methodology.
AI INSIGHTS FROM EVERY CONVERSATION
Profile coachable insight on every rep on every call, to improve performance and revenue.
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Real People. Real Experience. Real Results.
Sales News & Blog
Insight, advice and opinion to help grow sales in your business
How to: Create your positioning statement and USP
Positioning statements are a short statement (typically 10 seconds or less) intended to capture the attention of potential customers and prompt further discussion. Often referred to as your ‘elevator pitch’ or ‘BBQ pitch’ they are ideal to use at networking events where you only have a brief opportunity to create a first impression that motivates people to want to know more about your product or service. Positioning statements are intended to position both you and your company in the eyes of your customer in a range of situations, for example: Prospecting when attempting to make appointment At the first introductory meeting In any situation that you want to introduce yourself and explain what you do in 10 seconds or less, such as at a networking event. They are used to quickly differentiate your products and services to help you stand out and [...]
Why would you hire a salesperson who isn’t motivated by money?
Pretty much every sales position offers a level of remuneration as an incentive to achieve sales targets. Isn’t that what most people are motivated by, particularly in a working environment? However, if that were true, wouldn’t all of our businesses be going from strength-to-strength – the scenario being that if someone achieves, they receive money, and it spurs the process to continue over and over again. Simple right? Wrong. The key here is that people WILL SAY they are driven by the prospect of earning a bonus – but what can be uncovered is that this isn’t always their main motivator, and this is evident to see by the amount of salespeople who still don’t succeed despite there being appropriate money reward in place. (And it is also important to note that sometimes money motivation can change over time… where someone may [...]
Does everyone in your team need to go on a sales course?
It’s common practice for all sales staff to be offered the same professional development opportunities. After all, you can’t send one team member on a sales course and not another… or can you? One question to ask above all others Although well-intentioned, sometimes providing equal opportunities for all your staff can actually backfire. You may end up spending unnecessary money investing in training programmes that quite simply don’t work for your entire team. Everyone is different, and therefore thrives in different learning environments. What works for Tom probably won’t work for Jerry – and vice versa. Before you invest in team-wide training, it’s important to ask the question: does everyone really need this? Will they all benefit from it? The reality is, some of your staff will be performing better than others. Some probably have what it takes to continue selling to [...]
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